Radicle
Radicle is an open-source, peer-to-peer code collaboration network. Code lives on a distributed network rather than on a single company’s servers, with no centralized control or single point of failure. The product had grown from a niche tool for cypherpunks into something with broader reach. The team needed positioning and a presence that matched.
We worked across strategy, brand, website, and product. Brand and product designed together by the same team.












The identity centers on the Radicle mark, a visual starting point referencing binary systems and the human-machine relationship. The same logic carries through the geometric typography, the structured layouts, and a color palette drawn from digital nature.
The product side translated decentralized infrastructure into an interface developers could move through without re-learning everything they know. The patterns familiar from GitHub still work; the underlying network is just different.
Branding, Stategy, Product Design